Fashion & Style
18th August 2017
The Hottest Swimwear Trends of Summer '17
Jetting off for a sunny holiday, honeymoon or just hitting a local beach? Don’t go anywhere without packing some trendy swimwear!
A new summer brings new trends, and when it comes to swimwear, there are so many types and styles to choose from this year, it’s going to be hard to pick just one! From curve hugging one-pieces to the latest bikini cuts, here are the top swimwear trends to help you hit the beach in style!
SIDE FOCUS

Virginia Macari
The one-piece continues to be a popular choice in swimwear in 2017, enjoying a few different variations to keep things interesting. One trending style is side details – from D-rings and laces running up the side seams, to novel wrap designs and side cut-outs.
CROP TOP

Beach Bunny
If you’re looking for a bikini with a little more coverage up top, the crop top or mini tee trend is for you. Bringing swimwear ever closer to the fashion realm, this bikini style features a top with sleeves, just like you’d have in a crop top. We love the idea of this because it means that after you’re done swimming, your bikini top can double up as an actual top, so you don’t have to carry an extra one with you.
BRALETTES

H&M
The sweet and simple bralette is another 90s trend that’s experiencing a revival in 2017. These minimalist bikini tops have a distinct sporty feel, and work so well in their simplicity. If you’re more of a no-fuss kind of girl, this trend is definitely one after your own heart.
TASSELS

REVOLVE
Another candidate for beach-to-party chic, swimwear featuring additional ornaments like tassels adds a definite dose of fashion to your beach look. Still, if a row of tassels lining your bikini seem like a little too much, you can still jump on the tassel bandwagon by going for a subtler string bikini with tasselled ties.
HALTER NECKS

Seafolly
Traditional, triangle-top bikinis appear to have taken a back seat in summer 2017, making way for their sporty sister – the halter neck. While some may consider them to be a touch conservative, halter necks are racking up some serious style points this summer, thanks to sheer inserts and crochet cut-outs.
DEEP PLUNGE

Moiess
There’s something undeniably sexy about a one-piece with a deep, plunging V-neckline. Despite not quite showing as much skin as a bikini, this swimwear style has got to be one of the sexiest, and this summer, comes paired with high-cut legs reminiscent of the 80s!